Luxury means different things to different people. For some, luxury evokes sumptuous interiors, beautiful lighting and carefully selected music. For others, it’s about a gourmet meal, or a bottle of expensive wine. In other words, luxury is an experience...
Brand loyalty has never been so important to nurture. The rise of digital, the increase of real-time review sites and the ability of word of mouth to spread around the globe practically overnight, has led to more consumer awareness,...