At some point in everyone’s life, the desire to travel has probably surpassed every other. Whereas a holiday is usually required to recharge the batteries, travel is more often about taking yourself away from what you know and the...
An intriguing story was published at the tail-end of 2019, revealing how the actor Emma Stone, it was reported in Vogue, likes to determine what the character she’s about to play smells like – and indeed, this is one...
The hospitality industry is in a time of transformation as digital technology evolves at breakneck speed and millennials influence change and force hotels to re-evaluate how they do business. At one time, hotels would look at functional ways to...
What does Christmas smell like? Is there anything better than the smell of Christmas? The right scent can trigger memories of Christmas past, affect our moods and emotions, and make us feel nostalgic. The smell of a real Christmas...
It’s the most wonderful time of year. In truth, it has been since October, when the first festive fairings sneaked their way onto shop shelves around the world. London’s Selfridges adopted the Christmas spirit earlier than any other department...
Scent can affect our feelings. International research institute Milward Brown found in 2009 that 75 per cent of our emotions are generated by what we smell. More recently, Premium Scenting’s study, The Business Impact of Scent revealed similar results,...
Smell is one of our best-developed senses. Humans are able to distinguish some one trillion different scent combinations, and our sense of smell is highly discriminating. Even when we struggle to identify scents themselves, we are highly adept at...
There are three key reasons to use fragrance design in a hotel. Hotels most commonly use it to provide a pleasant and enhanced environment for guests or to use it as an olfactory signal that you have arrived in...
As the idea of the transactional hotel recedes, the sensorial, immersive hotel is becoming the key to the future, where all the senses work holistically to deliver a top guest experience – and an authentic way to experience a...
Millennials are a much-discussed cohort of people who are currently the most sought after – and fickle – consumer group in the business world. Typically considered to have been born between the early 1980s and the mid-1990s, they have...